{"id":37721,"date":"2015-01-16T13:15:02","date_gmt":"2015-01-16T13:15:02","guid":{"rendered":"https:\/\/blog.prodwaregroup.com\/es\/?p=37721"},"modified":"2023-09-08T08:13:18","modified_gmt":"2023-09-08T08:13:18","slug":"como-hacer-feliz-al-cliente","status":"publish","type":"post","link":"https:\/\/blog.prodwaregroup.com\/es\/perfiles\/como-hacer-feliz-al-cliente\/","title":{"rendered":"\u00bfC\u00f3mo hacer feliz al cliente?"},"content":{"rendered":"<p style=\"text-align: justify;\">Los d\u00edas previos a la Navidad y los primeros d\u00edas del a\u00f1os son unas fechas donde el ir y venir de gente por las tiendas, f\u00edsicas \u00a0y online, ponen a prueba la atenci\u00f3n al cliente de los retailers. Empezamos con el <a href=\"https:\/\/blog.prodwaregroup.com\/es\/black-friday-el-pistoletazo-de-salida-de-las-compras-navidenas\/\"><strong>Black Friday<\/strong><\/a>, luego el <strong>CiberMonday<\/strong> y los descuentos pre navide\u00f1os a los que muchas tiendas se han apuntado con el objetivo de captar la atenci\u00f3n de los consumidores. Y finalmente, llegaron las ansiadas rebajas de enero que supondr\u00e1n un <a href=\"http:\/\/www.eleconomista.es\/empresas-finanzas\/noticias\/6370701\/01\/15\/Las-rebajas-arrancan-manana-con-un-gasto-medio-esperado-de-hasta-80-euros-por-persona.html#.Kku8beLZPO0N4pd\">gasto medio por persona de 60 y 80 euros<\/a>, lo que significa una mejor\u00eda con respecto al a\u00f1o anterior.<\/p>\n<p style=\"text-align: justify;\">\u00bfPero saben los <a href=\"http:\/\/www.prodware.es\/sectores\/retail\">retailers<\/a>\u00a0aprovechar esta \u00e9poca donde el consumo es el protagonista? Es esencial que ofrezcan una buena experiencia de compra para que sea un cliente satisfecho y feliz. <strong>Un cliente feliz puede aumentar los ingresos hasta 2,6 veces m\u00e1s que un cliente pasivo<\/strong>.<\/p>\n<p style=\"text-align: justify;\">A continuaci\u00f3n una<a href=\"http:\/\/www.business2community.com\/infographics\/creating-happy-customer-throughout-holidays-infographic-01094636\">\u00a0infograf\u00eda<\/a>\u00a0donde se recogen\u00a0<strong>5 formas para hacer feliz a un cliente<\/strong>.\u00a0Una de las clave est\u00e1 en <strong>utilizar las posibilidades de la tecnolog\u00eda<\/strong>, por ejemplo, las redes sociales para poder fidelizar a los consumidores, premi\u00e1ndoles con descuentos o como v\u00eda de <a href=\"https:\/\/blog.prodwaregroup.com\/es\/como-los-retailers-pueden-mejorar-la-atencion-al-cliente-a-traves-de-las-redes-sociales\/\">atenci\u00f3n al cliente 2.0<\/a>.<\/p>\n<p><a href=\"https:\/\/blog.prodwaregroup.com\/es\/wp-content\/uploads\/2015\/01\/5-Ways-Happy-Customer-v2_s.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-37731 size-full\" src=\"https:\/\/blog.prodwaregroup.com\/es\/wp-content\/uploads\/sites\/5\/2015\/01\/5-Ways-Happy-Customer-v2_s11-2-scaled.jpg\" alt=\"5-Ways-Happy-Customer-v2_s\" width=\"671\" height=\"2560\" srcset=\"https:\/\/blog.prodwaregroup.com\/es\/wp-content\/uploads\/sites\/5\/2015\/01\/5-Ways-Happy-Customer-v2_s11-2-scaled.jpg 671w, https:\/\/blog.prodwaregroup.com\/es\/wp-content\/uploads\/sites\/5\/2015\/01\/5-Ways-Happy-Customer-v2_s11-2-79x300.jpg 79w, https:\/\/blog.prodwaregroup.com\/es\/wp-content\/uploads\/sites\/5\/2015\/01\/5-Ways-Happy-Customer-v2_s11-2-768x2929.jpg 768w, https:\/\/blog.prodwaregroup.com\/es\/wp-content\/uploads\/sites\/5\/2015\/01\/5-Ways-Happy-Customer-v2_s11-2-537x2048.jpg 537w\" sizes=\"(max-width: 671px) 100vw, 671px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Los d\u00edas previos a la Navidad y los primeros d\u00edas del a\u00f1os son unas fechas donde el ir y venir de gente por las tiendas, f\u00edsicas \u00a0y online, ponen a prueba la atenci\u00f3n al cliente de los retailers. Empezamos con el Black Friday, luego el CiberMonday y los descuentos pre navide\u00f1os a los que muchas [&hellip;]<\/p>\n","protected":false},"author":320,"featured_media":37771,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35,16,25],"tags":[78],"class_list":{"0":"post-37721","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marketing","8":"category-perfiles","9":"category-ventas","10":"tag-customer-experience"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u00bfC\u00f3mo hacer feliz al cliente? - Prodware Blog ES<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.prodwaregroup.com\/es\/perfiles\/como-hacer-feliz-al-cliente\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfC\u00f3mo hacer feliz al cliente? - Prodware Blog ES\" \/>\n<meta property=\"og:description\" content=\"Los d\u00edas previos a la Navidad y los primeros d\u00edas del a\u00f1os son unas fechas donde el ir y venir de gente por las tiendas, f\u00edsicas \u00a0y online, ponen a prueba la atenci\u00f3n al cliente de los retailers. Empezamos con el Black Friday, luego el CiberMonday y los descuentos pre navide\u00f1os a los que muchas [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.prodwaregroup.com\/es\/perfiles\/como-hacer-feliz-al-cliente\/\" \/>\n<meta property=\"og:site_name\" content=\"Prodware Blog ES\" \/>\n<meta property=\"article:published_time\" content=\"2015-01-16T13:15:02+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-09-08T08:13:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.prodwaregroup.com\/es\/wp-content\/uploads\/sites\/5\/2015\/01\/cliente-feliz-regresa-850x47811-3.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"850\" \/>\n\t<meta property=\"og:image:height\" content=\"478\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Prodware Marketing\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Prodware Marketing\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.prodwaregroup.com\/es\/perfiles\/como-hacer-feliz-al-cliente\/\",\"url\":\"https:\/\/blog.prodwaregroup.com\/es\/perfiles\/como-hacer-feliz-al-cliente\/\",\"name\":\"\u00bfC\u00f3mo hacer feliz al cliente? - Prodware Blog ES\",\"isPartOf\":{\"@id\":\"https:\/\/blog.prodwaregroup.com\/es\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/blog.prodwaregroup.com\/es\/perfiles\/como-hacer-feliz-al-cliente\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/blog.prodwaregroup.com\/es\/perfiles\/como-hacer-feliz-al-cliente\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.prodwaregroup.com\/es\/wp-content\/uploads\/sites\/5\/2015\/01\/cliente-feliz-regresa-850x47811-3.jpg\",\"datePublished\":\"2015-01-16T13:15:02+00:00\",\"dateModified\":\"2023-09-08T08:13:18+00:00\",\"author\":{\"@id\":\"https:\/\/blog.prodwaregroup.com\/es\/#\/schema\/person\/8a80e689376306c267c6f0bcfb36e3f2\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blog.prodwaregroup.com\/es\/perfiles\/como-hacer-feliz-al-cliente\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/blog.prodwaregroup.com\/es\/perfiles\/como-hacer-feliz-al-cliente\/#primaryimage\",\"url\":\"https:\/\/blog.prodwaregroup.com\/es\/wp-content\/uploads\/sites\/5\/2015\/01\/cliente-feliz-regresa-850x47811-3.jpg\",\"contentUrl\":\"https:\/\/blog.prodwaregroup.com\/es\/wp-content\/uploads\/sites\/5\/2015\/01\/cliente-feliz-regresa-850x47811-3.jpg\",\"width\":850,\"height\":478},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/blog.prodwaregroup.com\/es\/#website\",\"url\":\"https:\/\/blog.prodwaregroup.com\/es\/\",\"name\":\"Prodware Blog ES\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/blog.prodwaregroup.com\/es\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/blog.prodwaregroup.com\/es\/#\/schema\/person\/8a80e689376306c267c6f0bcfb36e3f2\",\"name\":\"Prodware Marketing\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/blog.prodwaregroup.com\/es\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/2281e4a924c047de9e1e233b395bf70a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/2281e4a924c047de9e1e233b395bf70a?s=96&d=mm&r=g\",\"caption\":\"Prodware Marketing\"},\"description\":\"El equipo de comunicaci\u00f3n del departamento de marketing de Prodware\",\"sameAs\":[\"https:\/\/www.prodwaregroup.com\/es-es\/\"],\"url\":\"https:\/\/blog.prodwaregroup.com\/es\/author\/prodwaremarketing\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u00bfC\u00f3mo hacer feliz al cliente? - Prodware Blog ES","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blog.prodwaregroup.com\/es\/perfiles\/como-hacer-feliz-al-cliente\/","og_locale":"es_ES","og_type":"article","og_title":"\u00bfC\u00f3mo hacer feliz al cliente? - Prodware Blog ES","og_description":"Los d\u00edas previos a la Navidad y los primeros d\u00edas del a\u00f1os son unas fechas donde el ir y venir de gente por las tiendas, f\u00edsicas \u00a0y online, ponen a prueba la atenci\u00f3n al cliente de los retailers. 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